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	<title>Comments on: Personalised Search</title>
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	<description>Insurance Blog</description>
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		<title>By: www.quoteme.ie</title>
		<link>http://www.insiders-view.co.uk/personalised-search/00658/comment-page-1#comment-44489</link>
		<dc:creator>www.quoteme.ie</dc:creator>
		<pubDate>Thu, 17 Dec 2009 09:18:13 +0000</pubDate>
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		<description>To be honest I am not really happy about the personalized searches from google when you are not logged in. It makes SEO a lot harder for companies with smaller budgets.

I don&#039;t know about other car insurance or general insurance websites but traffic would appear to be 75% new the whole time for ourselves. So hopefully first time searches for different keywords relating to insurance are presented to the user initially in your true serp positioning before personalization.

Just a thought but maybe google are trying to make PPCs more competitive again in comparison to organic seo?</description>
		<content:encoded><![CDATA[<p>To be honest I am not really happy about the personalized searches from google when you are not logged in. It makes SEO a lot harder for companies with smaller budgets.</p>
<p>I don&#8217;t know about other car insurance or general insurance websites but traffic would appear to be 75% new the whole time for ourselves. So hopefully first time searches for different keywords relating to insurance are presented to the user initially in your true serp positioning before personalization.</p>
<p>Just a thought but maybe google are trying to make PPCs more competitive again in comparison to organic seo?</p>
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